From the blog
Why Uprise Mascara Is Built Differently And Why Sensitive Eyes Notice
Why do so many people tell us that Uprise Mascara is the first mascara they've been able to wear comfortably in years? We decided to take a closer look at...
Beauty Rituals from Around the World
What I’ve learned building Cheekbone Beauty is that beauty has never been one thing. It has always reflected culture, geography, history, survival, ritual, and identity. Yet for so long, the beauty industry...